Green SEO，或Green hat SEO，国外SEO领域一个新的概念，可以称之为“绿帽SEO”，它有别于白帽SEO、黑帽SEO、或介于白帽黑帽之间的“灰帽SEO”。对于Green SEO，目前还没有一个准确的定义，但有以下十个基本特征：
Green SEOs have a huge fan base on social sites, people who will eagerly vote them up just for having a common cause
绿帽SEO痴迷于社会化站点，人们就共同的话题热烈的投票
Green SEOs are hyperactive power users on social media
绿帽SEO在社会化媒体领域有超强的活动能量
Green SEOs get away with self-submission on social media
绿帽SEO在社会化媒体远离自我提议（评价）
Green SEOs do not call themselves SEOs, marketers or anything similar in many cases
绿帽SEO不把自己叫SEO、市场人士或其它任何类似的情况
Green SEOs work like anybody else to make a living, they are not activists solely for activism’s sake (you can do that in your teens orearly twenties)
绿帽SEO象其它任何人一样工作、谋生，他们不是为活动而活动的活动家（十几岁或20几岁就这样）
Green SEOs are seldom technical in their optimization efforts
绿帽SEO在他们的优化效果上技术因素甚少
Green SEOs concentrate on content creation and networking
绿帽SEO专注内容创作和网络
Green SEOs in most cases have only a few if not just one long term “client”
绿帽SEO在大多数情况下只有很少的客户，除非是长期合作者
Green SEOs blog very often (regularly)
绿帽SEO经常（规律）的写博
Green SEOs mean business, they do not just try to stop others from harming the environment they also offer solutions all the time
绿帽SEO不仅仅阻止他人危害环境，而且总是提供解决方案